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利用信息与智能 连接MDM与语义网(译)

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利用信息与智能

David Linthicum

连接MDM与语义网

 

我喜欢J. Brooke Aker 写的《信息管理》这篇文章, 它谈论了语义网与MDM(Master Data Management:主数据管理)之间的联系。

 

“MDM需要对业务术语、背景和数据的重要性有更广泛的理解。而且MDM需要去获取和组织的很多非结构化的,隐藏在email中,共同的互联网和白皮书中共同的数据。

 

使用混合的语义网MDM方式可以解决这些尖端问题。

 

为什么会选择语义网?因为作者认为语义网可以通过查询和管理副本数据来增强MDM解决方案。的确,语义网技术能够标识和分析客户数据,购买趋势,市场交易和竞争信息。而且,语义网技术可以发现非结构化的数据,这不仅仅体现在现存的企业系统之间也体现在非结构化的数据传送网络。

 

到底在哪里适用?语义网技术可以通过查询和管理副本数据来增强MDM解决方案。“举例来说,如果存在相同客户的一些记录,但这些记录会有不同的命名(企业,有限公司和企业公司;汉克 布莱恩和亨利 布莱恩),语义有助于MDM和标识相同客户的不同含义和客户信息得到真正的理解。”

 

对大多数企业来说,MDM似乎就像是“去健身房”(意思是花钱买罪受)。可能是投入了资金的缘故,每个人都在谈论MDM,但是很少有人能够坚持到底。说实在的我一直简短介绍的许多MDM解决方案都没什么创新,并且可能去学习利用语义网这样的标准,如果他们还没有准备好,语义网到MDM将成为更大的交易这是一条正确途径。但我们还没有实现。

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Leveraging Information and Intelligence

David Linthicum

Linking MDM and the Semantic Web

By David Linthicum on January 23, 2010 6:40 PM 2 0 Vote 0 Votes

<script src="http://tweetmeme.com/i/scripts/button.js" type="text/javascript"></script>I loved this Information Management article by J. Brooke Aker talking about the links organizations can make between the semantic Web and MDM.

"MDM requires extensive understanding of business terminology and the context and importance of data. Furthermore, much of the corporate data MDM needs to capture and organize is unstructured, buried in emails, corporate Intranets and white papers.

A hybrid semantic Web MDM approach can solve these tough issues."

So why the semantic Web? As the author puts it the semantic Web can enhanced MDM solutions by locating and managing any duplicate data. Indeed, semantic Web technologies are able to identify and analyze customer data, purchasing trends, market deals and competitive information. Moreover, semantic Web technologies can uncover unstructured data not only from within the existing enterprise systems, but also from unstructured Web delivered data as well.

So, where is the fit? Semantic Web technologies can enhance MDM solutions by locating and managing duplicate data. "For example, if there are records of the same customer but filed with different names (Enterprise, Inc. and Enterprise Corp; Hank Brown and Henry Brown), semantics can assist MDM and identify the different meanings of the same customer and give true insight into the customer's information."

 

MDM seems to be like "going to the gym," for most enterprises. Everyone talks about it, perhaps spends money on it, but few are following through. Truth-be-told many of the MDM solutions out there that I've been briefed on are less than innovative, and perhaps learning to leverage standards such as the semantic Web, if they not have already, is the right path to MDM becoming a much bigger deal within the enterprise. We're not there yet.

 

 

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